BREASTFEEDING SUPPORT PROGRAM

Through Google Glass

The Plan

This project aims to develop a program in collaboration with the Australian Breastfeeding Association on breastfeeding basics and tutorials. Small World Social wants to make use of the latest in wearable and mobile technology to help mothers on their breastfeeding journey. We want to create a trial to find out if technology can realistically make … Continue reading The Plan

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Our Collaboration with the ABA

The Australian Breastfeeding Association is a nationwide, volunteer run organization that supports new mothers while they breastfeed their newborns. The organization celebrates its 50th year in 2014, and its stronger than ever with over 1100 volunteer breastfeeding counsellors operating around the country. It is for this reason that the Project Team approached the ABA to collaborate on … Continue reading Our Collaboration with the ABA Read more

Maddy on ABC Radio Babytalk

  http://www.smallworldsocial.com/wp-content/uploads/ABCTalk-with-Maddy.mp3   Maddy visited the ABC 774 Radio Studios late last week to tell BabyTalk presenter, Penny Johnston all about the project. ABC BabyTalk is all about babies and their parents, and frequently explores elements of parenthood that "aren't in the brochure." You can listen to BabyTalk on Thursdays on ABC 774 Local Radio or visit … Continue reading Maddy on ABC Radio Babytalk Read more

Laura, of the Breastfeeding Support Project, Featured in the Geelong Advertiser

A Breastfeeding Support Project participant was recently featured in the Geelong Advertiser for her work and collaboration with Small World Social and the Australian Breastfeeding Association. Laura Loricco and her daughter Grace along with four other mother/child pairs utilized Google Glass along with Small World Social's proprietary technology to connect with breastfeeding counsellors and receive … Continue reading Laura, of the Breastfeeding Support Project, Featured in the Geelong Advertiser Read more

Breastfeeding Support Project Participant, Sarah-Jane, on Star FM

One of our Breastfeeding mothers, Sarah-Jane, was interviewed on Star FM 94.3 late last week! Sarah, who is quite the local celebrity in South-West Victoria, spoke live on the air with breakfast show hosts Stacey and Huw about the trial, Google Glass and Breastfeeding her children. Great work, Sarah. Photo by Susan Windmiller (News Ltd) … Continue reading Breastfeeding Support Project Participant, Sarah-Jane, on Star FM Read more

Berwick Leader celebrates Local Mum, Sarah.

Pakenham's Sarah Bailey, with baby Patrick, five weeks, has taken part in a Google Glass technology trial where breastfeeding mothers wear a head piece to speak to a counsellor. Picture: Susan Windmiller Read more about Small World Social and the Breastfeeding Support Project.    Read more

The ABA’s 50th Anniversary

High-tech Counsellors of the Future! The Australian Breastfeeding Association has played a vital role in the community for 50 years. The organisation is built by mothers dedicated to helping mothers breastfeed with confidence and feel the support of their community while nursing their child. The Australian Breastfeeding Association has supported Small World Social throughout the … Continue reading The ABA’s 50th Anniversary

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Our Journey – A Breastfeeding Support Project Documentary

The world first breastfeeding support trial using Small World Social’s learning portal app and Google Glass is coming to a close and we have five very special women to thank: Cath, Laura, Sarah, Emma and Lauren. These women have demonstrated tremendous courage to help other women sharing their most personal experience of motherhood with millions … Continue reading Our Journey – A Breastfeeding Support Project Documentary

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Mid-Trial Review

The project team has reviewed in detail the technical, operational and people aspects of the trial.  Ethnographic interviews have been undertaken with mums and counselors.  These qualitative interviews and observations have then been overlaid with the analytical data from our computing system.  Together these two methods of qualitative and quantitative data provide us with insights … Continue reading Mid-Trial Review

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